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Dove Direct Print and Marketing Blog, “Digital Media and Personal Data”

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, "Digital Media and Personal Data" highlights three insights regarding advertising, subscription services, and social media across key demographics gleaned from the 12th edition of Deloitte LLP Digital Media Trends Survey. Streaming video subscriptions are continuing to rise, and as ...
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Dove Direct Print and Marketing Blog, “Marketing in a Damaged Attention Economy”

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Marketing in a Damaged Attention Economy " identifies a part of the economy, according to Ashlyn Gentry, managing director of Human Ventures Co., that is broken. Ms. Gentry points out that people's mental health, society and democracy are all at risk. As a marketer, you know that ...
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Dove Direct Print and Marketing Blog "Merging Digital and Print Content Marketing in 2019 - Update"

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Merging Digital and Print Content Marketing in 2019 - Update " takes a deep dive into understanding the value of merging digital strategies with print collateral in 2019. For one, even within the digital landscape, marketers have become more intent on leveraging the various social...
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Dove Direct Print and Marketing Blog, “The Advantages of PUR Binding”

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " The Advantages of PUR Binding " clarifies the best type of binding, why it matters, and most importantly how perfect bound books can stand the test of time. PUR is the strongest most flexible binding adhesive available and offers several advantages over other binding methods. Ther...
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