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Direct Mail Trends During COVID-19!

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Welcome to the Dove Direct Print and Marketing Blog.  Today's post, " Direct Mail Trends During COVID-19 ," demonstrates how direct mail marketing is trending under the pandemic, and why brands should consider leveraging direct mail marketing in conjunction with their digital marketing strategies.  There has never been a better time to le...
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Build Connections with Direct Mail

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Build Connections with Direct Mail ," showcases how brands can reach people at home with one of the most effective marketing tactics in use today.  With more of us working from home, including employees, customers, and prospects, there's never been a better time to send direc...
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Retargeting with Direct Mail & Digital

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Retargeting with Direct Mail & Digital ," examines how direct mail marketing can be used with programmatic ad campaigns or automated email response based campaigns to retarget recipients based on their initial responses.  Retargeted direct mail is also commonly referred t...
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Capture Voter Attention with Political Mail

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Capture Voter Attention with Political Mail ," serves as a reminder of direct mail marketing's power when used for political campaigns. Savvy brands and most marketers are well aware of the resurgent value of direct mail. It is available in reports, surveys, and a host of data min...
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Welcome to the Dove Direct Print and Marketing Blog. Today's post, "2020 Projected Print Marketing Trends," takes a look at the forecasted 2020 trends in print marketing.  While some experts ...
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