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2021 Direct Mail Trends & Opportunities

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " 2021 Direct Mail Trends & Opportunities - Update ," revisits direct mail marketing trends and the industries most likely to flourish during the ongoing pandemic.  Now that a new administration is in full operation, coupled with record-breaking numbers of vaccinations, we ...
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How Important is Creativity For ROI?

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " How Important is Creativity For ROI? " addresses what appears to be an afterthought among numerous brands and marketers when looking for ways to improve ROI in the age of the pandemic, or for that matter, improving ROI in general.  The consensus today is that Americans are tr...
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Leveraging Key Marketing Trends in a Pandemic

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Leveraging Key Marketing Trends in a Pandemic ," updates active measures regarding leveraging the use of key marketing trends during the COVID-19 pandemic, which in many cases changes the game. It is critical to understand that a challenging economy can generate as many opportunit...
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Marketing Updates During a Pandemic

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Marketing Updates During a Pandemic ," revisits variables businesses should consider in light of marketing during an ongoing pandemic, aka COVID-19.   The medical community has taken a cautionary position due to the rise of new variants now overtaking countries worldwide. In ...
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Welcome to the Dove Direct Print and Marketing Blog. Today's post, "Print Industry Trends On the Rise," examines the latest print industry trends that are making a difference in 2020. The printing ...
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Welcome to the Dove Direct Print and Marketing Blog. Today's post, "New Marketing Strategies for 2020," examines what marketers, digital innovators, and brands are now contemplating if they want to re...
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Welcome to the Dove Direct Print and Marketing Blog. Today's post, "2020 Projected Print Marketing Trends," takes a look at the forecasted 2020 trends in print marketing.  While some experts ...
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