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Print Industry Trends Rising in 2021

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Print Industry Trends Rising in 2021 ," reassesses the latest print industry trends that are continuing to rise based on demands in 2020. Although we live and work in a digital world, the printing industry has evolved with technological updates, even though some marketers view pri...
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Internet Traffic Down by 24% YOY

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Internet Traffic Down by 24% YOY ," exposes the pandemic's impact on internet usage. Website global page views decreased by 29%, while time per session was down by 30%. Statista reported these numbers as of May 2021 over May 2020. These stats bear out what digital marketers have s...
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Reaching C-Suite Execs With Direct Mail

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Reaching C-Suite Execs With Direct Mail ," sheds light on how and why savvy marketers use direct mail to reach busy executive decision-makers. Before we get to the nuts and bolts of this post, we want to congratulate the world-class athletes that participated in the 2020 Tokyo Oly...
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Transactional Print Continues to Grow

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Transactional Print Continues to Grow ," is a reminder that relationship documents continue to be effective irrespective of digital deliveries and paperless billing.  Thanks in part to print's digital technology, transactional documents are not only effective tactics but prov...
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